- Visuals reflect the lyrics
- 3 - 4 Minutes
- a focus on the artist (different angles) - low and mid shot
- costumes/ themes according to the genre
- fast cut editing
- many shots
- rhythm should be in beat
- Lip sync should be in place
- studio
Beyoncce - single ladies
- Beyonce is always framed in te middle
- fade as transition
- cutting rate is slow then speeds up
- wide shot
- themed costume
- lip sync and dancing
