Wednesday, 7 June 2017

Class case studies - music video

 What are the conventions for a music video?


  • Visuals reflect the lyrics
  • 3 - 4 Minutes 
  • a focus on the artist (different angles) - low and mid shot 
  • costumes/ themes according to the genre 

  • fast cut editing 
  • many shots 
  • rhythm should be in beat
  • Lip sync should be in place 
  • studio 

Beyoncce - single ladies 

- Beyonce is always framed in te middle 
- fade as transition 
- cutting rate is slow then speeds up 
- wide shot 
- themed costume 
- lip sync and dancing 

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Question 4